Saturday, 24 May 2008

'Untraceable' tracks sales victory

But comedy 'Mad Money' makes off with rental win





Crime certainly did pay on the video charts last week. "Untraceable," a crime thriller from Sony Pictures Home Entertainment, topped the national DVD sales chart in its first week, while Anchor Bay Entertainment's "Mad Money," a comedy about three women who decide to rob the Federal Reserve Bank, was the No. 1 renter for the week ending May 18.


"Untraceable," which grossed $28.7 million at the boxoffice, narrowly topped the Nielsen VideoScan First Alert sales chart for the week, with "The Great Debaters," a Weinstein drama from Genius Products, at No. 2.


Excitement over the upcoming "Indiana Jones and the Kingdom of the Crystal Skull" put all three previous films in the franchise back into the First Alert top 20, both individually and as part of the "Adventures of Indiana Jones" boxed set, which debuted at No. 3. The set finished just ahead of "Mad Money," which came in at No. 4.


In rental stores, "Mad Money" generated an estimated $7.3 million in revenue to take the top slot on Home Media Magazine's video rental chart for the week. "Untraceable" bowed at No. 2 with earnings estimated at $6.9 million. Warner's "P.S. I Love You," the previous week's top renter, slipped to No. 3 with $5.9 million, while "Debaters" debuted at No. 4 with $5.5 million.


Disney's "The Chronicles of Narnia: The Lion, the Witch, and the Wardrobe" was the week's top Blu-ray Disc seller, most likely because of the theatrical opening of the fantasy's sequel, "Prince Caspian." "Untraceable" debuted at No. 2.



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